Media Engagement Tools - ASH's Project Sunset

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New Report: Making Tobacco Industry Elimination Inevitable Guidance for Introducing the Tobacco-Free Generation Policy More than half of Americans support ending tobacco sales

Endgame Training Course

Resources and tools to help your organization bolster their media planning, outreach, and engagement in support of ending the tobacco epidemic.

Report: Making Tobacco Industry Elimination Inevitable: Communications Strategies to Reach the Tobacco Endgame

Guide for Reporters to Cover Tobacco Endgame Policies>

Media Planning and Resources

public speaking

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pressrelease

lettertoeditor

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Paid, Earned, Shared, and Owned (PESO) Media Planning Training

PESO Model PowerPoint Slides

PESO (Paid, Earned, Shared, Owned) Model Resource Sheet

PESO Model – Resource Sheet

Sample Letters to the Editor

How to Write a Letter of Support

PowerPoint Slides: Bolstering Media Outreach

Request a Training on Becoming a Spokesperson

Endgame Talking Points to Use with Media

Report: Making Tobacco Industry Elimination Inevitable

Communications Strategies to Reach the Tobacco Endgame

The time has come to move from controlling tobacco to eliminating the industry entirely.